Your daily dose of cool. Follow this blog if you know what's good for you.

The Beast Feed also produces a semi-regular show on YouTube - Check it out here. You can email me

Nite Brite Glow in the Dark Basketball by Baden ($15)

The Baden Nite Brite Glow in the Dark Basketball is a simple, yet ingenuous concept. The company has created a proprietary process that allows for a real, sustained glow that will shine brightly through the night.

Check it out here!

Ferrari Golf Collection

Collaboration between the legendary Italian automaker and Cobra/Puma golf, set includes the signature Cobra Ferrari Driver, which is based on the Cobra ZL Encore, but has undergone some changes at the hands of Ferrari’s engineers to improve aerodynamics, increase club head speed, and generally make it look more badass. Other pieces of the collection include an accessory range with premium visors, belts, gloves, umbrellas and bags, an apparel range with polos, knits, jackets and pants, and a signature Ferrari Golf Shoe.

Powerbreather Snorkel

The Powerbreather allows only air to pass through the pipe leading to the mouth of a swimmer. It avoids strain on the neck muscles, which is usually done by turning the neck and head, in order to breathe. Thus, the Powerbreather allows the swimmer to concentrate on his/her technical improvements. The water can not enter the system, even with the swimmer immersing further, because the two valves only allow air to be inhaled.
The new primary logo - created by brooklyn’s own JAY Z - retains the shield from its previous iteration, and adds that iconic Brooklyn ‘B’ to the basketball that has been part of every logo since the franchise’s 1967 inception as the Americans. Nets CEO Brett Yormark called this ‘the new badge for Brooklyn’ and JAY Z believes the design’s boldness demonstrates confidence in the new direction.